Internal review

Logo concepts & colour tone

A few directions for the TourAmericas mark, shown on light and dark. The whole site has been re-toned to the navy + red of your logo — browse the rest of the site to see it in context. Tell me which logo you like (or mix elements) and I'll refine.

★ Classic US-flag colours + jet (pick one)

JET-A — flag badge (rounded square) + airliner.
JET-B — circle emblem.
TOUR AMERICAS
TOUR AMERICAS
JET-C — wide flag + jet (closest to your image).

Stylized flag (site navy/red)

FLAG-A — US-flag badge + plane (rounded square).
FLAG-B — same emblem as a circle.

Previous direction — C + B

C + B — emblem badge & plane, stacked wordmark, red flight-swoosh.
App icon / favicon from the same badge (shown at 48 / 32 / 20 px).

Wordmark layouts

Stacked (current)
TOUR AMERICAS
Horizontal — for wide headers
Icon only — for tight mobile / app

Plane styles

P1 — Paper plane (current)
P2 — Solid dart (fuller, bolder)
P3 — Outline (lighter, airy)

Swoosh styles

AMERICAS
S1 — Clean swoosh (no tip)
AMERICAS
S2 — Bold + plane tip (current)
AMERICAS
S3 — Dotted flight-path + tip

New colour palette

Red (primary / CTAs) #d11f27
Navy (brand / structure) #14306e
Deep navy (dark sections) #0c1c3d
Canvas #f8f9fb
Surface card #e9edf5
Ink (headings) #15223f
Body text #3b4254
Success #2f9e5b

Logo options

Current logo
Current logo on dark
Current — existing raster logo
TourAmericas
TourAmericas
A — Two-tone wordmark with a red plane. Clean, modern.
TOUR AMERICAS
TOUR AMERICAS
B — Caps + flight swoosh. Travel-forward, energetic.
TOUR AMERICAS
TOUR AMERICAS
C — Emblem badge with a plane mark. Works great as an app icon / favicon.
TOURAMERICAS USA GROUP TOURS
TOURAMERICAS USA GROUP TOURS
D — Stacked + tagline. Premium, says exactly what you do.

Reply with the letter you prefer (A / B / C / D) — or "keep current". I can recolour any of them, swap the plane style, tweak spacing, and export crisp SVG + PNG + a favicon/app-icon set.